{"schema":"hottub-news/prospects/v1","item":{"id":"n_nxopmzhldfi3o6ydkgaq","title":"ITV to cut costs by £30m amid falling advertising sales","title_en":null,"url":"https://www.theguardian.com/business/2026/nov/11/itv-cut-costs-falling-advertising-sales","outlet":"The Guardian","published":"2026-11-11T12:13:57Z","sponsored":false,"page":"https://hottub.news/articles/n_nxopmzhldfi3o6ydkgaq"},"prospects":[{"name":"ITV","kind":"organization","role":"named","entity":"wikidata:Q220072","source":"https://www.theguardian.com/business/2026/nov/11/itv-cut-costs-falling-advertising-sales","note":"In the news: ITV to cut costs by £30m amid falling advertising sales (The Guardian, 2026-11-11)","reason":"Named in a headline on 2026-11-11: “ITV to cut costs by £30m amid falling advertising sales” (The Guardian)","group":"Organizations","add_url":"https://crm.joinhottub.com/relationships/add#name=ITV&kind=organization&source=https%3A%2F%2Fwww.theguardian.com%2Fbusiness%2F2026%2Fnov%2F11%2Fitv-cut-costs-falling-advertising-sales&entity=wikidata%3AQ220072&note=In%20the%20news%3A%20ITV%20to%20cut%20costs%20by%20%C2%A330m%20amid%20falling%20advertising%20sales%20%28The%20Guardian%2C%202026-11-11%29","propose":{"name":"ITV","kind":"organization","reason":"Named in a headline on 2026-11-11: “ITV to cut costs by £30m amid falling advertising sales” (The Guardian)","requestId":"news:n_nxopmzhldfi3o6ydkgaq:wikidata:Q220072:8b284461","sourceUrl":"https://www.theguardian.com/business/2026/nov/11/itv-cut-costs-falling-advertising-sales","entity":"wikidata:Q220072"}},{"name":"Lauren Almeida","kind":"person","role":"reporter","company":"The Guardian","website":"https://theguardian.com/","source":"https://www.theguardian.com/business/2026/nov/11/itv-cut-costs-falling-advertising-sales","note":"Wrote: ITV to cut costs by £30m amid falling advertising sales","reason":"Reporter at The Guardian; wrote “ITV to cut costs by £30m amid falling advertising sales” on 2026-11-11","group":"Reporters","add_url":"https://crm.joinhottub.com/relationships/add#name=Lauren%20Almeida&company=The%20Guardian&website=https%3A%2F%2Ftheguardian.com%2F&source=https%3A%2F%2Fwww.theguardian.com%2Fbusiness%2F2026%2Fnov%2F11%2Fitv-cut-costs-falling-advertising-sales&note=Wrote%3A%20ITV%20to%20cut%20costs%20by%20%C2%A330m%20amid%20falling%20advertising%20sales","propose":{"name":"Lauren Almeida","kind":"person","reason":"Reporter at The Guardian; wrote “ITV to cut costs by £30m amid falling advertising sales” on 2026-11-11","requestId":"news:n_nxopmzhldfi3o6ydkgaq:Reporter:2892e54f:6194f07d","company":"The Guardian","website":"https://theguardian.com/","sourceUrl":"https://www.theguardian.com/business/2026/nov/11/itv-cut-costs-falling-advertising-sales"}},{"name":"The Guardian","kind":"organization","role":"outlet","website":"https://theguardian.com/","entity":"wikidata:Q11148","source":"https://www.theguardian.com/business/2026/nov/11/itv-cut-costs-falling-advertising-sales","note":"Published: ITV to cut costs by £30m amid falling advertising sales (2026-11-11)","reason":"Published “ITV to cut costs by £30m amid falling advertising sales” on 2026-11-11","group":"Outlet","add_url":"https://crm.joinhottub.com/relationships/add#name=The%20Guardian&kind=organization&website=https%3A%2F%2Ftheguardian.com%2F&source=https%3A%2F%2Fwww.theguardian.com%2Fbusiness%2F2026%2Fnov%2F11%2Fitv-cut-costs-falling-advertising-sales&entity=wikidata%3AQ11148&note=Published%3A%20ITV%20to%20cut%20costs%20by%20%C2%A330m%20amid%20falling%20advertising%20sales%20%282026-11-11%29","propose":{"name":"The Guardian","kind":"organization","reason":"Published “ITV to cut costs by £30m amid falling advertising sales” on 2026-11-11","requestId":"news:n_nxopmzhldfi3o6ydkgaq:wikidata:Q11148:e7cd5a7b","website":"https://theguardian.com/","sourceUrl":"https://www.theguardian.com/business/2026/nov/11/itv-cut-costs-falling-advertising-sales","entity":"wikidata:Q11148"}}],"someone_else":{"source":"https://www.theguardian.com/business/2026/nov/11/itv-cut-costs-falling-advertising-sales","note":"In the news: ITV to cut costs by £30m amid falling advertising sales (The Guardian, 2026-11-11)"},"crm":{"name":"CRM by Hottub","add":"Open add_url in a browser: CRM by Hottub's add form, filled in. Nothing is saved until the person presses Add.","mcp":"https://crm.joinhottub.com/api/crm/mcp","tool":"propose_relationship","propose":"If you're connected to CRM by Hottub's MCP server with proposal access, call propose_relationship with `propose` as its arguments. An owner approves it before anything is added. Keep the arguments as given: retries reuse requestId."}}