{"schema":"hottub-news/story/v1","story":"st_4myanzcvxiup2semjfza","title":"别人看不见的戴森，还值3899元吗？","title_en":"The Dyson that others can't see, is it still worth 3899 yuan?","outlets":1,"brief":null,"page":"https://hottub.news/stories/the-dyson-that-others-cant-see-is-it-still-worth-3899-yuan-4myanzcvxi","count":1,"items":[{"id":"n_4myanzcvxiup2semjfza","seq":554022,"kind":"article","title":"别人看不见的戴森，还值3899元吗？","title_en":"The Dyson that others can't see, is it still worth 3899 yuan?","url":"https://www.huxiu.com/article/4894447.html?f=rss","summary":"本文来自微信公众号： 商业评论零售现场 ，作者：贾贺辉 戴森发新品了，不是吹风机，也不是吸尘器，而是一把有AI功能加持的电动牙刷。 这把名为“CameraJet”的电动牙刷，国内售价3899元，几乎相当于10把国产旗舰款电动牙刷的价格。于是，当戴森的新品发布后，社媒平台出现最多的评论就是“不坑穷人”。 如果戴森只是延续自身一贯的高端定位，该买的仍然会买，不买的最多也就调侃两句。可在新品发布后的半个月内势头急转直下，海外用户接连爆出品控问题、戴森随即在欧美等多个国家停售，国内市场原定于9月7日的开售时间多次推迟，最后甚至把购买入口也关闭了。 品控问题只是这场风波的表象。电动牙刷作为一款既没有社交属性、又缺失明显能够颠覆行业的技术亮点的产品，定价3899元或许才是最大的风险。 戴森的溢价从来都不只是技术强大，而是能够把技术展示给所有人看，将平时不可见的问题可视化，此前的爆款产品吹风机和吸尘器都是如此。可这一次，市场开始向戴森证明：贵不是问题，没有贵的理由才是。 客观来说，戴森的全新电动牙刷产品CameraJet算得上是一款“走心”之作。…","published":"2026-09-29T01:10:55Z","seen":"2026-09-29T01:32:41Z","lang":"zh","country":"CN","source":{"id":"kite-huxiu-com-dbd1aa","name":"huxiu.com","domain":"rss.huxiu.com"},"via":"kite-huxiu-com-dbd1aa","authors":["author"],"entities":[{"id":"Q621429","name":"Dyson","type":"org"}],"story":"st_4myanzcvxiup2semjfza","category":"economy-business","category_p":0.5400000214576721,"sentiment":"neutral","tone":0.07999999821186066,"political":0.009999999776482582}]}