{"schema":"hottub-news/story/v1","story":"st_5eqlfstsebzmrwowqdva","title":"Booking Holdings CFO says even AI hyperscalers don't know their ROI — but he's learning from his 'AI coach'","title_en":null,"outlets":1,"brief":null,"page":"https://hottub.news/stories/booking-holdings-cfo-says-even-ai-hyperscalers-dont-know-their-roi-but-5eqlfstseb","count":1,"items":[{"id":"n_5eqlfstsebzmrwowqdva","seq":1401294,"kind":"article","title":"Booking Holdings CFO says even AI hyperscalers don't know their ROI — but he's learning from his 'AI coach'","url":"https://fortune.com/2026/10/02/booking-holdings-cfo-says-even-ai-hyperscalers-dont-know-their-roi-but-hes-learning-from-his-ai-coach","published":"2026-10-02T14:42:00Z","seen":"2026-10-02T17:40:40Z","lang":"en","source":{"id":"fortune.com","name":"fortune.com","domain":"fortune.com","outlet":{"wikidata":"Q372989","name":"Fortune","type":"magazine","country":"US","designations":["magazine","serial","website"]}},"via":"gdelt-gkg-english","authors":["Nick Lichtenberg"],"entities":[{"id":"Q18674747","name":"Booking Holdings","type":"org"}],"story":"st_5eqlfstsebzmrwowqdva","category":"economy-business","category_p":0.6700000166893005,"category2":"science-technology","sentiment":"neutral","tone":0.17000000178813934,"political":0.0}]}