{"schema":"hottub-news/story/v1","story":"st_cb3erk67usuldgnq2vaa","title":"ITV cutting costs by £30m as ad market weakens","title_en":"ITV cutting costs by £30m as ad market weakens","outlets":72,"brief":null,"page":"https://hottub.news/stories/itv-cutting-costs-by-30m-as-ad-market-weakens-cb3erk67us","count":75,"items":[{"id":"n_utwj4xea4hvfki356qgq","seq":9918334,"kind":"article","title":"ITV cuts €30m from content budget as ad revenue weakens","url":"https://www.irishtimes.com/business/2026/11/11/itv-cuts-content-budget-as-ad-revenue-weakens","published":"2026-11-11T15:30:00Z","seen":"2026-11-11T15:59:34Z","lang":"en","country":"IE","source":{"id":"irishtimes.com","name":"irishtimes.com","domain":"irishtimes.com","outlet":{"wikidata":"Q1134208","name":"The Irish Times","type":"newspaper","country":"IE","designations":["daily newspaper","newspaper"]}},"via":"gdelt-gkg-english","topics":["economy","politics"],"authors":["Daniel Thomas"],"entities":[{"id":"Q220072","name":"ITV","type":"org"}],"story":"st_cb3erk67usuldgnq2vaa","category":"economy-business","category_p":0.7099999785423279,"sentiment":"negative","tone":-0.2800000011920929,"political":0.10000000149011612},{"id":"n_nxopmzhldfi3o6ydkgaq","seq":9843562,"kind":"article","title":"ITV to cut costs by £30m amid falling advertising sales","url":"https://www.theguardian.com/business/2026/nov/11/itv-cut-costs-falling-advertising-sales","summary":"Ad revenue slowdown forces company to reduce spending on content by £25m before inquiry into takeover by Sky Business live – latest updates ITV plans to cut costs by £30m this year, as the TV sector faces a chill wind of ditched commissions , falling advertising sales and job reductions. The broadcaster, which has agreed to sell its television and streaming business to Sky, expects ad revenues in that division to fall between 5% and 10% in the crucial final quarter of the…","published":"2026-11-11T12:13:57Z","seen":"2026-11-11T12:29:09Z","lang":"en","country":"GB","source":{"id":"kite-theguardian-com-2b0e7b","name":"theguardian.com","domain":"theguardian.com","outlet":{"wikidata":"Q11148","name":"The Guardian","type":"newspaper","country":"GB","designations":["daily newspaper","newspaper"]}},"via":"kite-theguardian-com-2b0e7b","topics":["itv","television industry","itv plc","business","media","uk news","advertising","carolyn mccall"],"authors":["Lauren 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