{"schema":"hottub-news/story/v1","story":"st_mpuevwuhm4ozeoscujiq","title":"Vijay Deverakonda’s UNHYPE sells out 10,000 signature routines, generates ₹1.3 Crore revenue in two weeks","title_en":null,"outlets":8,"brief":null,"page":"https://hottub.news/stories/vijay-deverakondas-unhype-sells-out-10-000-signature-routines-generates-mpuevwuhm4","count":8,"items":[{"id":"n_qihzq5qymwbt3ppeqqrq","seq":1164367,"kind":"article","title":"Vijay Deverakonda's UNHYPE sells out 10,000 signature routines, generates 1.3 Crore revenue in two weeks","url":"http://www.indiagazette.com/news/279345705/vijay-deverakonda-unhype-sells-out-10000-signature-routines-generates-13-crore-revenue-in-two-weeks","published":"2026-10-01T14:30:00Z","seen":"2026-10-01T15:37:38Z","lang":"en","source":{"id":"indiagazette.com","name":"indiagazette.com","domain":"indiagazette.com"},"via":"gdelt-gkg-english","topics":["economy"],"entities":[{"id":"Q20090578","name":"Vijay Deverakonda","type":"person"}],"story":"st_mpuevwuhm4ozeoscujiq","category":"economy-business","category_p":0.6499999761581421,"sentiment":"positive","tone":0.49000000953674316,"political":0.03999999910593033},{"id":"n_nhjxqfknlwsffvvlviua","seq":1163101,"kind":"article","title":"Vijay Deverakonda's UNHYPE sells out 10,000 signature routines, generates 1.3 Crore revenue in two weeks","url":"http://www.bignewsnetwork.com/news/279345705/vijay-deverakonda-unhype-sells-out-10000-signature-routines-generates-13-crore-revenue-in-two-weeks","published":"2026-10-01T13:30:00Z","seen":"2026-10-01T15:31:47Z","lang":"en","source":{"id":"bignewsnetwork.com","name":"bignewsnetwork.com","domain":"bignewsnetwork.com","outlet":{"wikidata":"Q65068562","name":"Big News Network","type":"magazine","country":"AE","designations":["news magazine"]}},"via":"gdelt-gkg-english","topics":["economy"],"entities":[{"id":"Q20090578","name":"Vijay Deverakonda","type":"person"}],"story":"st_mpuevwuhm4ozeoscujiq","category":"economy-business","category_p":0.6499999761581421,"sentiment":"positive","tone":0.49000000953674316,"political":0.03999999910593033},{"id":"n_ergrtktyvksaaipd4bea","seq":1151529,"kind":"article","title":"Vijay Deverakonda’s UNHYPE sells out 10,000 signature routines, generates ₹1.3 Crore revenue in two weeks","url":"https://www.hindustantimes.com/business/vijay-deverakonda-s-unhype-sells-out-10-000-signature-routines-generates-1-3-crore-revenue-in-two-weeks-101790859282270.html","summary":"The entire launch edition was pre-booked within the two-week window, marking an early sell-out for UNHYPE.","published":"2026-10-01T12:58:55Z","seen":"2026-10-01T14:27:46Z","lang":"en","source":{"id":"kite-hindustantimes-com-0a7452","name":"hindustantimes.com","domain":"hindustantimes.com","outlet":{"wikidata":"Q41595","name":"Hindustan Times","type":"newspaper","country":"IN","designations":["newspaper"]}},"via":"kite-hindustantimes-com-0a7452","topics":["asia","business"],"entities":[{"id":"Q20090578","name":"Vijay Deverakonda","type":"person"}],"image":"https://www.hindustantimes.com/ht-img/img/2026/10/01/1600x900/logo/Vijay_Deverakonda_1790859491982_wzFN_1790859492145_Zlp1_fdf453de-e458-4314-814a-3b49c825333b_m6EK.jpg","story":"st_mpuevwuhm4ozeoscujiq","category":"economy-business","category_p":0.6299999952316284,"sentiment":"positive","tone":0.4699999988079071,"political":0.05000000074505806},{"id":"n_5e3tfd4rr7mlw24dlmsa","seq":1150379,"kind":"article","title":"Vijay Deverakonda’s UNHYPE sells out 10,000 signature routines, generates ₹1.3 Crore revenue in two weeks","url":"https://www.tribuneindia.com/news/acne-safe/vijay-deverakondas-unhype-sells-out-10000-signature-routines-generates-%e2%82%b91-3-crore-revenue-in-two-weeks","summary":"UNHYPE, the skincare brand co-founded and co-built by Vijay Deverakonda, has sold out its entire launch edition of 10,000 VD Signature Routines in just two weeks, generating ₹1.3 crore in revenue during the period. The launch edition comprised 30,000 individual skincare products across the brand’s Acne Safe and Brightening routines.","published":"2026-10-01T12:27:36Z","seen":"2026-10-01T14:21:42Z","lang":"en","country":"IN","source":{"id":"kite-publish-tribuneindia-com-148818","name":"publish.tribuneindia.com","domain":"publish.tribuneindia.com"},"via":"kite-publish-tribuneindia-com-148818","topics":["acne safe","brightening routines","indian skin","launch edition","skincare","sold out","unhype","vijay deverakonda"],"authors":["ANI"],"entities":[{"id":"Q20090578","name":"Vijay Deverakonda","type":"person"}],"story":"st_mpuevwuhm4ozeoscujiq","category":"economy-business","category_p":0.6299999952316284,"sentiment":"positive","tone":0.4699999988079071,"political":0.05000000074505806},{"id":"n_wwqd67mnizs4jtqbnl6q","seq":1165332,"kind":"article","title":"Vijay Deverakonda's UNHYPE records Rs 1.3 crore revenue in two weeks with launch edition: \"This is just the beginning\"","url":"https://www.cinaradio.com/2026/10/01/vijay-deverakondas-unhype-records-rs-1-3-crore-revenue-in-two-weeks-with-launch-edition-this-is-just-the-beginning","published":"2026-10-01T11:42:00Z","seen":"2026-10-01T15:38:39Z","lang":"en","source":{"id":"cinaradio.com","name":"cinaradio.com","domain":"cinaradio.com","outlet":{"wikidata":"Q5011769","name":"CINA","type":"broadcaster","country":"CA","designations":["radio station"]}},"via":"gdelt-gkg-english","topics":["economy"],"authors":["Latest Bollywood News | Hindi Movie News | Hindi Cinema News | Indian Movies |…"],"entities":[{"id":"Q20090578","name":"Vijay Deverakonda","type":"person"}],"story":"st_mpuevwuhm4ozeoscujiq","category":"economy-business","category_p":0.6299999952316284,"sentiment":"positive","tone":0.44999998807907104,"political":0.019999999552965164},{"id":"n_e33rvpnkx6qwdocn5jba","seq":1107097,"kind":"article","title":"Vijay Deverakonda's UNHYPE generates Rs 1.3 crore revenue, sells out 10,000 skincare routines in two weeks","url":"https://www.moneycontrol.com/entertainment/vijay-deverakonda-s-unhype-generates-rs-1-3-crore-revenue-sells-out-10-000-skincare-routines-in-two-weeks-article-14042816.html","published":"2026-10-01T10:09:22Z","seen":"2026-10-01T10:09:22Z","lang":"en","source":{"id":"moneycontrol.com","name":"moneycontrol.com","domain":"moneycontrol.com","outlet":{"wikidata":"Q19573046","name":"Moneycontrol","type":"website","country":"IN","designations":["news website"]}},"via":"gdelt-gkg-english","topics":["economy"],"story":"st_mpuevwuhm4ozeoscujiq","category":"economy-business","category_p":0.7200000286102295,"sentiment":"positive","tone":0.3700000047683716,"political":0.05000000074505806},{"id":"n_jidib2ttajgmrn5gjpoq","seq":1083549,"kind":"article","title":"Vijay Deverakonda’s UNHYPE records Rs 1.3 crore revenue in two weeks with launch edition: \"This is just the beginning\"","url":"https://www.bollywoodhungama.com/news/bollywood/vijay-deverakondas-unhype-records-rs-1-3-crore-revenue-in-two-weeks-with-launch-edition-this-is-just-the-beginning","summary":"Vijay Deverakonda's skincare brand UNHYPE has sold out its launch edition of VD Signature Routines within two weeks of opening pre-bookings. According to the brand, the limited launch edition comprised 10,000 routines, or 30,000 individual skincare products, across its Acne Safe and Brightening ranges. The brand said the launch edition generated Rs 1.3 crore in revenue during the two-week period. Pre-bookings for the VD Signature Routines opened on September 11, with the…","published":"2026-10-01T08:20:21Z","seen":"2026-10-01T08:20:21Z","lang":"en","source":{"id":"kite-bollywoodhungama-com-aa0a82","name":"bollywoodhungama.com","domain":"bollywoodhungama.com","outlet":{"wikidata":"Q4939834","name":"Bollywood Hungama","type":"website","country":"IN","designations":["organization","website"]}},"via":"kite-bollywoodhungama-com-aa0a82","topics":["entertainment"],"entities":[{"id":"Q20090578","name":"Vijay Deverakonda","type":"person"}],"mentions":2,"story":"st_mpuevwuhm4ozeoscujiq","category":"economy-business","category_p":0.6399999856948853,"sentiment":"positive","tone":0.5699999928474426,"political":0.019999999552965164},{"id":"n_mpuevwuhm4ozeoscujiq","seq":1086721,"kind":"article","title":"Vijay Deverakonda's UNHYPE sells out 10,000 signature routines, generates ₹1.3 crore revenue in two weeks","url":"https://www.adgully.com/post/21559/vijay-deverakondas-unhype-sells-out-10000-signature-routines-generates-inr13-crore-revenue-in-two-weeks","published":"2026-10-01T07:45:00Z","seen":"2026-10-01T08:31:54Z","lang":"en","source":{"id":"adgully.com","name":"adgully.com","domain":"adgully.com"},"via":"gdelt-gkg-english","topics":["economy"],"authors":["Adgully Bureau"],"entities":[{"id":"Q20090578","name":"Vijay Deverakonda","type":"person"}],"story":"st_mpuevwuhm4ozeoscujiq","category":"economy-business","category_p":0.6200000047683716,"sentiment":"positive","tone":0.46000000834465027,"political":0.05000000074505806}]}